I led the direction of design improvements for Slickdeals’ deal management software, “Deal Specialist Funnel (DSF).” DSF is a platform that allows merchants to work with deal specialists on the Slickdeals team and get deals for their products onto the consumer-facing platform.

An early round of improvements solved basic user experience issues on DSF, and led to an increase in both user acquisition and user retention rate—merchants were impressed by demos of the improved platform and, in the months following, the amount of software subscribers more than doubled.

A second, more radical iteration transforms the way that merchants manage their deal submissions. I left the company after finishing the design, and before we were able to implement it.

My Role

Sole Designer

Duration

6 months

Team

Product Owner: Eugene F.

Deal Specialist: Kyle Kampilla

O V E R V I E W

Making Managing Easier for Merchants by Restructuring Slickdeals’ Deal Management Software

Merchants that would like their deals on the main Slickdeals site, in front of consumers, can subscribe to a service on Slickdeals that allows them to do so.

The journey is typically as following:

Merchant submits a deal through DSF
A deal specialist (on Slickdeals’ side) will evaluate the submission, and ask merchants to make edits through the platform if necessary
Once both parties reach an agreement, the deal is posted under a labeled staff account on Slickdeals’ main, consumer-facing site.

I inherited a live MVP of DSF that allowed merchants to perform the basic necessary tasks but was confusing from a user experience standpoint, not at all in line with how merchants typically interact with the platform.

❗ Problem

The MVP doesn’t sort submissions according to state, requiring merchants to sift through what is often a list of 10-20 submissions.