Written: January 2024
An initial concept was approved, but there were gaps—primarily around ensuring that all user roles were represented and mobile design was up to par. We thought we just needed a quick UI cleanup and some alignment for mobile…turns out, there was more work to be done.
I created a table to prioritize key mobile actions for each role. Mobile design was harder than expected, with initial feedback from mobile developers favoring a tabbed design for limited space. But upon reflecting on this, I realized the same confusion existed on the web version, just less obvious.
I pushed for a mobile-first approach, testing a more radical design with a minimal bottom bar. This included changes that would reach web as well.
I socialized this idea with the team, discovering some historical design debates that had impacted the platform’s structure. It was clear that I needed data to back up my design vision, so I advocated for additional user testing to validate my ideas.
I worked on a web test alongside mobile design. While we initially planned to test both platforms simultaneously, I shifted focus to tree testing for web usability. The first round didn’t yield enough results, but after adding incentives, the response rate increased significantly.